Hesitant, cautious, careful, wondering — no one gives a shit. I can get that anywhere, from anyone. From everyone.
I want to see audacity.
People warn you not to be audacious for fear you’ll get hurt, you’ll look foolish, you’ll hurt them. They speak to their own fear, to the voice that says they must follow the rules. They don’t. You don’t. Rules exist for other people’s convenience, not yours. They’re there to comfort and guide those who don’t know how, or don’t have the balls to create rules of their own.
Somewhere along the way we absorbed limits. This catalogue of stuff I’ve already seen in T.V. and movies is allowable to pitch, on the list. These stories and images and references are on the approved list. This is what we can draw from. We stay within these limits so we won’t be laughed at, so we won’t be challenged. So when we’re in the room and we pitch gay robots and people sneer or laugh we can feel okay about ourselves knowing they already did gay robots on Battlestar or wherever the fuck. So I know I’m not a complete fucking loon.
But you know what, they hired you to be a complete fucking loon. I mean, not completely. You have to understand the map before you veer off it. And if you’ve got a map that’s working, no need to bring in a new map. Especially if you’re working for someone else. But no matter what the map says, you always have the option to grab the wheel and drive off-road. Don’t be safe. Be audacious. That’s what people remember — both people who hire and people who watch. They — we — don’t care about how well you stay within the lines, follow form. That does not interest me at all. What we crave is stuff that thrills us. What thrills us is when you break rules. When you get big and then you fucking explode and take the ship down with you, leaving us feeling real fear and empowerment at once — those were all his options. Now what? That’s what storytelling is.
Know your craft, know the form you’re writing, the genre, make sure we’re rooted and hooked from minute one and then — blow shit up in our faces. Set up our expectations and defy them. Slow down when it’s time to speed up. Throw away jokes, as Jane Espenson says. Go psychological when all convention says it’s time for action. Surprise us. Be brave. Be bold. Shoot your wad — the more you give, the more you’ll get.
As the firemen say — the hotter you are, the faster we’ll come.